Sales for this month
October 2026Fiscal year ending December 2026At the Zoff business, strong sunglasses sales driven by UV-protection messaging and growth in sales of new and high-value-added products increased the average spend per customer. All-store sales increased 7.5% year on year, while existing-store sales increased 2.4%.
UV-protection messaging built around the new TV commercial released on 9 October, Strong sunglasses sales, Growth in sales of new frames, including photochromic lenses and new-color Zoff SMART models, Higher average spend per customer due to growth in sales of high-value-added products
Fiscal year 2,025 / All Stores January 12.1% / February 14.2% / March 8.2% / April 13.5% / May 7.7% / June 6.1% / July 29.4% / August 22.8% / September 8.2% / October 6.1% / November 7.6% / December 9.2% / Existing stores January 8.7% / February 12.8% / March 4.8% / April 9.0% / May 3.6% / June 2.1% / July 24.0% / August 18.0% / September 4.9% / October 2.3% / November 3.1% / December 3.8%, Fiscal year 2,024 / All Stores January 10.3% / February 13.8% / March 15.9% / April 10.8% / May 18.7% / June 25.1% / July 9.2% / August 17.3% / September 27.6% / October 17.7% / November 21.4% / December 14.2% / Existing stores January 6.6% / February 10.1% / March 12.0% / April 7.4% / May 14.5% / June 21.2% / July 5.5% / August 12.5% / September 22.0% / October 14.3% / November 17.1% / December 10.2%
Scope of aggregation: Domestic Zoff and Megane Super businesses
| Item | Details |
|---|---|
| Month Covered | October 2026 |
| Fiscal Year Covered | Fiscal year ending December 2026 |
| Scope of aggregation | Domestic Zoff and Megane Super businesses |
| Year-on-year change in monthly net sales | All Stores 7.5% (Zoff business) / Existing stores 2.4% (Zoff business) |
| Total-store sales, year on year | 7.5% (Zoff business) |
| Same-Store Sales, Year on Year | Rate 2.4% / Definition Stores that were not closed during either the same month of the previous year or the current month |
| Year-on-Year Change in Average Spend per Customer | Specific year-on-year rate: Not disclosed. Increased due to growth in sales of high-value-added products |
| Year-on-year change by category | Name Zoff business — all stores / Year on year 7.5%, Name Zoff business — same stores / Year on year 2.4% |
| Number of Stores at Period-End | Business Zoff business / Number of stores 349 stores, Business Megane Super business / Number of stores 303 stores |
| Number of stores opened during the month | Business Zoff business / Number of Cases 0 stores, Business Megane Super business / Number of Cases 1 stores / Store name Megane Super Contact Yume Town Mitoyo store |
| Number of stores closed during the month | Business Zoff business / Number of Cases 2 stores / Store name Zoff Aeon Mall Kumamoto store, Zoff Sendai Loft store, Business Megane Super business / Number of Cases 0 stores |
| Monthly Commentary | At the Zoff business, strong sunglasses sales driven by UV-protection messaging and growth in sales of new and high-value-added products increased the average spend per customer. All-store sales increased 7.5% year on year, while existing-store sales increased 2.4%. |
| Factors Affecting the Change | UV-protection messaging built around the new TV commercial released on 9 October, Strong sunglasses sales, Growth in sales of new frames, including photochromic lenses and new-color Zoff SMART models, Higher average spend per customer due to growth in sales of high-value-added products |
| Monthly trend for the same period last year | Fiscal year 2,025 / All Stores January 12.1% / February 14.2% / March 8.2% / April 13.5% / May 7.7% / June 6.1% / July 29.4% / August 22.8% / September 8.2% / October 6.1% / November 7.6% / December 9.2% / Existing stores January 8.7% / February 12.8% / March 4.8% / April 9.0% / May 3.6% / June 2.1% / July 24.0% / August 18.0% / September 4.9% / October 2.3% / November 3.1% / December 3.8%, Fiscal year 2,024 / All Stores January 10.3% / February 13.8% / March 15.9% / April 10.8% / May 18.7% / June 25.1% / July 9.2% / August 17.3% / September 27.6% / October 17.7% / November 21.4% / December 14.2% / Existing stores January 6.6% / February 10.1% / March 12.0% / April 7.4% / May 14.5% / June 21.2% / July 5.5% / August 12.5% / September 22.0% / October 14.3% / November 17.1% / December 10.2% |
Items this document does not state (8)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Sunglasses performed well on messaging focused on UV protection, built around the new TV commercial released on 9 October. Sales of high-value-added products, including photochromic lenses and new frames such as the new-color Zoff SMART, also grew, raising the average spend per customer.