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Ito En (2593) · InitiativeFirst stated

Enhancing the Value of Japanese Tea by Raising Awareness of the “Japanese Tea” GI

First written in 2026-09-01. . Latest entry: 2026-09-01.

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  1. 2026-09-01First statedEarnings presentation

    「Support greater awareness of the “Japanese Tea” GI through the “Oi Ocha” brand and help enhance the value of Japanese tea.」

    Following the national GI registration of “Japanese Tea,” an initiative to increase awareness and value through displaying the GI mark on “Oi Ocha” and rolling out registered products was presented independently for the first time.
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Enhancing the Value of Japanese Tea by Raising Awareness of the “Japanese Tea” GI | ITO EN,LTD. (2593) | Komori