Risk of being unable to establish differentiation or a competitive advantage due to intensifying competition
First written in FY2017. 2 of 4 entries say "Restated". Latest entry: FY2024.
ValueCommerce moved to the "Worse" side of this theme in 2025, 2 years after the typical company in this theme (2023).
The whole theme swung hardest in 2026: 30 of 90 companies on the "Worse" side.
26 other companies' latest entry also says "Worsened".
- FY2024WorsenedAnnual report
「As changes in the market environment, including tighter data privacy regulations and the discontinuation of cookies, increase the value of first-party data held by platform operators, there are also concerns that competition will become increasingly difficult for new entrants.」
The Company explicitly states that competition may become more intense for new entrants due to data privacy regulations, the discontinuation of cookies, and the rising value of first-party data. - FY2019RestatedAnnual report
「The group will work to maintain and improve its competitiveness through the development of new functions, business alliances and other measures, but if it is unable to establish a sufficient competitive advantage through differentiation from competitors」
The company continues to identify the risks of responding through new-function development and business alliances, and of establishing differentiation and competitive advantages amid intensifying competition. - FY2018RestatedAnnual report
「The group will work to maintain and improve its competitiveness through the development of new functions, business alliances and other measures, but if it is unable to establish a sufficient competitive advantage through differentiation from competitors」
The company continues to identify the risk of intensifying competition from new technologies and new market entrants, while disclosing its response through the development of new functions and business alliances. - FY2017First statedAnnual report
「Competition in the internet advertising market in which our group operates is expected to intensify in every respect, including the development of new technologies and the entry of new companies.」
Describes the risk of intensifying competition from new technologies and market entrants and the resulting challenge of establishing a competitive advantage.