Worth reading
61In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Mixed performance
Direction inferred from the company’s description.Scale
2500
¥ million (FY2028 revenue target)Wording
Avoiding a definitive answer
How definitive the wording is.Items stated in the management plan
FormulatedNet Sales+116.1%
基準 1,157Target2,500million
Operating profit+101.6%
基準 248Target500million
Operating profit margin-1.5pt
基準 21.5Target20%
Each line is the climb from the baseline the document states to the target it sets. The slope is scaled against the largest climb in this document. For metrics expressed as percentages, differences are shown in percentage points (pt).The increase shown by the dotted line is calculated from the two reported figures because the company did not provide the amount of growth.
Net income for the current fiscal year¥157 million → Not disclosed
Only the target level is shown because the current level for comparison was not provided.What happened to the previous plan100 stores → 96 stores-4.0%Calculated from the two disclosed figures
Key initiatives
01Priority measure 1: Stable growth of the existing business (Gokko Land)
02Priority measure 2: Full-scale expansion of real-world events
03Priority measure 3: Accelerating overseas expansion
04Priority measure 4: Creating new businesses by leveraging the Company’s strengths
05Priority measure 5: Strengthening the management foundation
Segment targetSegment Gokko Land (digital) / FY2028 revenue target ¥1,300 million, Segment Real-world events / FY2028 revenue target ¥500 million, Segment Overseas (Gokko World) / FY2028 revenue target ¥300 million, Segment New businesses (including M&A and alliances) / FY2028 revenue target ¥400 million, Segment Other / FY2028 revenue target Not disclosed
Non-financial targetsIndicator Net increase in pavilions / FY2026 8 locations (plan) / FY2027 18 locations (plan) / FY2028 22 locations (plan), Indicator Number of Gokko Land EXPO events held (current format) / FY2026 35 events, Indicator Number of Gokko Land Collection events held (provisional name) / FY2026 5 or more events, Indicator Number of Gokko Land Fes events held (provisional name) / FY2026 1 or more events
Size of the Target MarketJapan’s business market related to children spans 6 fields and is worth approximately ¥10 trillion. Source: Yano Research Institute Ltd., “Survey of the Business Market Related to Children.” The combined population of children aged 0 to 10 in Vietnam, Indonesia and Thailand is 54.2 million.
Risks identified by the company
① Technology and information security risks
② Risks related to overseas expansion
③ Risks related to securing personnel and organizational management
④ Risks related to natural disasters and pandemics
⑤ Safety management and operational risks (including EXPO)
⑥ Risks related to competition and market changes
| Item | Details |
|---|---|
| Plan name | Medium-Term Management Plan (FY2026–FY2028) |
| Plan period | FY2026〜FY2028 |
| Progress against the plan | Formulated |
| Sales Target | ¥1,157 million → ¥2,500 million |
| Operating profit target | ¥248 million → ¥500 million |
| Operating profit margin target | 21.5% → 20.0% |
| Net income target | ¥157 million → Not disclosed |
| Segment target | Segment Gokko Land (digital) / FY2028 revenue target ¥1,300 million, Segment Real-world events / FY2028 revenue target ¥500 million, Segment Overseas (Gokko World) / FY2028 revenue target ¥300 million, Segment New businesses (including M&A and alliances) / FY2028 revenue target ¥400 million, Segment Other / FY2028 revenue target Not disclosed |
| Non-financial targets | Indicator Net increase in pavilions / FY2026 8 locations (plan) / FY2027 18 locations (plan) / FY2028 22 locations (plan), Indicator Number of Gokko Land EXPO events held (current format) / FY2026 35 events, Indicator Number of Gokko Land Collection events held (provisional name) / FY2026 5 or more events, Indicator Number of Gokko Land Fes events held (provisional name) / FY2026 1 or more events |
| Key initiatives | Priority measure 1: Stable growth of the existing business (Gokko Land), Priority measure 2: Full-scale expansion of real-world events, Priority measure 3: Accelerating overseas expansion, Priority measure 4: Creating new businesses by leveraging the Company’s strengths, Priority measure 5: Strengthening the management foundation |
| Results under the previous plan | 100 stores → 96 stores |
| Size of the Target Market | Japan’s business market related to children spans 6 fields and is worth approximately ¥10 trillion. Source: Yano Research Institute Ltd., “Survey of the Business Market Related to Children.” The combined population of children aged 0 to 10 in Vietnam, Indonesia and Thailand is 54.2 million. |
| Risks identified | ① Technology and information security risks, ② Risks related to overseas expansion, ③ Risks related to securing personnel and organizational management, ④ Risks related to natural disasters and pandemics, ⑤ Safety management and operational risks (including EXPO), ⑥ Risks related to competition and market changes |
| Publication date | 25 March 2026 |
Items this document does not state (11)
ROE targetROIC targetPayout ratio / DOE policyTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceTotal investment planInvestment amount by sectorPlan assumptionsReason for revision or withdrawalDate of board resolution
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The Company aims to become a sustainable growth company by moving away from the single-business model centered on “Gokko Land (digital)” and simultaneously developing multiple businesses, including real-world and overseas operations, thereby diversifying its business portfolio and building a stable earnings base. FY2026 was described as a phase in which the burden of investment would temporarily precede the resulting benefits.
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.