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Other Disclosures2489Adways Inc.Information and Communications, Services and Others

UNICORN Begins Applying Contextual Targeting to Ad Delivery in Partnership with FAST ch, a Free Ad-Supported Streaming TV Service

The subsidiary UNICORN株式会社 has partnered with FAST株式会社’s FAST ch service, enabling it to deliver video ads that match the content and context of each program.

Worth reading
65In focus
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Direction
Improvement
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Wording
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Announced details

UNICORNFAST ch (free ad-supported streaming TV service)Contextual targeting delivery
Applicable field (uses covered by this announcement)

Video advertising, free ad-supported streaming TV, digital advertising

Launch date11 September 2026 (already launched)
Relationship between the counterparty and the company
Adways Inc.2489
Relationship with the Company

UNICORN株式会社 has partnered with FAST ch, operated by FAST株式会社. UNICORN株式会社 is a wholly owned subsidiary of Adways Inc. No capital or personnel relationship with FAST株式会社 is stated.

CounterpartyFAST株式会社

Head office: 1-9-4 Ebisu-Minami, Shibuya-ku, Tokyo; Representative Director and CEO: Fukuzaki Shinya (福﨑伸也); established: 25 September 2023; business: operation of FAST services and development of digital content

Offering price

Free (FAST ch usage fee; advertising revenue model)

The company does not address Contract Value / Impact on Business Performance.

Announced details
ItemDetails
Names of Products / Services CoveredUNICORN, FAST ch (free ad-supported streaming TV service), Contextual targeting delivery
CounterpartyFAST株式会社
Counterparty overviewHead office: 1-9-4 Ebisu-Minami, Shibuya-ku, Tokyo; Representative Director and CEO: Fukuzaki Shinya (福﨑伸也); established: 25 September 2023; business: operation of FAST services and development of digital content
Relationship with the CompanyUNICORN株式会社 has partnered with FAST ch, operated by FAST株式会社. UNICORN株式会社 is a wholly owned subsidiary of Adways Inc. No capital or personnel relationship with FAST株式会社 is stated.
Offering priceFree (FAST ch usage fee; advertising revenue model)
Launch date11 September 2026 (already launched)
Applicable areaVideo advertising, free ad-supported streaming TV, digital advertising
Items this document does not state (11)
Contract ValueContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocationLocation scaleQuantitative EffectsUsage historyImpact on Business PerformanceSource

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

To display ads naturally alongside content without diminishing viewers’ immersion or user experience, while protecting advertisers’ brand safety. The initiative also aims to use the media company’s advertising inventory more efficiently and maximize revenue opportunities.

How to read this page

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UNICORN Begins Applying Contextual Targeting to Ad Delivery in Partnership with FAST ch, a Free Ad-Supported Streaming TV Service | Adways Inc. (2489) timely disclosure | Komori