Acquisition of the “Mierumo” Non-Life Insurance Claim Support Business
First written in FY2026-H1. 4 of 7 entries say "Advanced", first in 2026-07-10. Latest entry: 2026-10-07.
No other company in this theme has enough history to compare yet.
- 2026-10-07AdvancedOther Disclosures
「この1年間、当社は、グローバルマーケティング事業で培ったSEO・広告運用、サイト運営、オペレーション改善の知見をミエルモに投入し、サービス基盤の強化を進めてまいりました。」
事業譲受後1年間の取り組みとして、SEO・広告運用、サイト運営、オペレーション改善を活用したサービス基盤強化、セルフサービスプランの提供開始、協力ネットワークの拡充などを記載している。元スレッドは変更しない。 - FY2026AdvancedAnnual report
「In July 2025, we acquired the “Mierumo” non-life insurance claims support business from クラサポ株式会社 and began operating it. We aim to create synergies with our existing businesses and enhance corporate value by applying to our own businesses the expertise we have developed in SEO, advertising operations and operational improvement.」
Following the acquisition of the “Mierumo” business, operations continued from July 2025 through May 2026, with progress made in creating synergies with existing businesses by utilizing expertise in SEO, advertising operations and operational improvement. - FY2026-H1First statedAnnual report
「Name of transferor: クラサポ株式会社 Description of acquired business: “Mierumo” non-life insurance claims support Date of business acquisition: 1 July 2025 The company plans to continue actively pursuing acquisitions of media-related businesses. Through this, it aims to accelerate further expansion and diversification of its marketing business and achieve further growth in corporate value.」
To apply its SEO and advertising expertise to its own businesses and generate synergies with existing businesses while improving operations, productivity and profitability, the company acquired the non-life insurance claims support business for cash consideration of ¥17.642 million. The ¥17.642 million of goodwill acquired will be amortized evenly over 5 years.