Intensifying Competition in the Internet Advertising Market
First written in FY2016. 2 of 4 entries say "Restated". Latest entry: FY2025.
The whole theme swung hardest in 2026: 3 of 8 companies on the "Worse" side.
17 other companies' latest entry also says "Restated".
- FY2025RestatedAnnual report
「There are many companies engaged in search-linked advertising, including major internet-related companies, and competition is intense. If responding to rapid changes in the internet advertising market and other developments takes time, this could weaken our competitiveness and affect our Group's business.」
The risk of declining competitiveness due to intensifying competition in the internet advertising market and delays in responding to market changes continues to be disclosed. - FY2022RestatedAnnual report
「There are many companies engaged in search-linked advertising, including major internet-related companies, and competition is intense. If responding to rapid changes in the internet advertising market and other developments takes time, this could weaken our competitiveness and affect our Group's business.」
The risk of declining competitiveness due to intensifying competition in the internet advertising market and delays in responding to market changes continues to be disclosed. - FY2017WorsenedAnnual report
「However, if our competitive advantages are lost amid further intensification of competition resulting from technological innovation and new market entrants in the internet industry, this could affect our Group's business and performance.」
In addition to the previous recognition that competition is intense, the company describes the possibility of further intensification of competition and loss of competitive advantages due to technological innovation and new market entrants. - FY2016First statedAnnual report
「Many companies, including major internet-related companies, operate search-related advertising businesses, and competition is intense.」
The group identifies the risk that increasing competition could erode its added value and competitive advantage.