Announced details
Domestic and international digital advertising and marketing; building customer touchpoints on generative AI platforms
Approximately 40% of users in both Japan and the United States use ChatGPT (according to the company's survey)
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
The company's survey, "Survey of AI Tool Usage and Actual Use in Search"
| Item | Details |
|---|---|
| Names of Products / Services Covered | ChatGPT Ads operational support |
| Launch date | 22 July 2026 (already launched) |
| Applicable area | Domestic and international digital advertising and marketing; building customer touchpoints on generative AI platforms |
| Quantitative Effects | Approximately 40% of users in both Japan and the United States use ChatGPT (according to the company's survey) |
| Source | The company's survey, "Survey of AI Tool Usage and Actual Use in Search" |
Items this document does not state (13)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To respond to changes in how people gather information as the use of generative AI expands and to address new customer touchpoints, while leveraging its multilingual capabilities and experience managing digital advertising for overseas markets.