All About (2454) · InitiativeRestated
Strengthening content marketing through data integration with NTT DOCOMO and D2C
First written in FY2019-Q1. 2 of 3 entries say "Restated". Latest entry: FY2021.
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Joint development of data-driven advertising products with NTT DOCOMO and D2CA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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- FY2021RestatedAnnual report
「Development of new marketing solutions (data-driven advertising products)」
It continues to state, as a contractual matter, the partnership with NTT DOCOMO and D2C for developing data-driven advertising products. - FY2019RestatedAnnual report
「Strengthening partnerships relating to the following: Development of new marketing solutions (data-driven advertising products)」
It reconfirms the business partnership with NTT DOCOMO and D2C for developing data-driven advertising products. - FY2019-Q1First statedAnnual report
「By integrating the data held by the Company with data held by NTT DOCOMO, the Company will strengthen the content marketing it provides to businesses. In addition, by developing and selling joint advertising products, the parties will jointly optimize the distribution of information to individual consumers and advance marketing solutions for businesses.」
It indicates a policy of integrating the Company's data with NTT DOCOMO's data to strengthen content marketing, while jointly developing and selling advertising products with NTT DOCOMO and D2C.