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Business alliance2345HODL1,inc.Information and Communications, Services and Others

Notice of Execution of a Basic Agreement on a Business Alliance with 株式会社博報堂キースリー

HODL1 entered into a memorandum of understanding with 株式会社博報堂キースリー to jointly plan and promote businesses related to digital corporate bonds. The parties will cooperate on the structuring of digital corporate bond transactions, marketing, community building, and support for the introduction of stablecoin payments, among other areas.

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Agreements reached under this partnership

Business alliance
2345HODL1,inc.
Alliance partner株式会社博報堂キースリー
Details of the alliance
  1. 1

    Collaboration on the planning, promotion, and development of digital corporate bond-related projects

  2. 2

    Collaboration on stablecoin payments and related areas

  3. 3

    Joint initiatives

These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.

Numerical targets under the alliance

Aim to begin structuring the first transaction by the end of 2026

About the partner
Business DescriptionBusiness production, project promotion, marketing support, and Web3 service development support in the Web3 sector, among other activities
LocationMinato-ku, Tokyo
Share capital¥100 million
Impact on Business Performance

Through the collaboration under this MoU, HODL1 aims to secure multiple revenue opportunities. If an individual transaction is concluded or any other matter arises that has a material impact on the Company's performance, HODL1 will disclose it promptly.

Contract Date11 June 2026Alliance start dateJune 2026 (scheduled)
Agreements reached under this partnership
ItemDetails
Name of alliance partner株式会社博報堂キースリー
Alliance partner's business activitiesBusiness production, project promotion, marketing support, and Web3 service development support in the Web3 sector, among other activities
Alliance partner's locationMinato-ku, Tokyo
Alliance partner's capital¥100 million
Type of allianceBusiness alliance
Details of the allianceCollaboration on the planning, promotion, and development of digital corporate bond-related projects, Collaboration on stablecoin payments and related areas, Joint initiatives
Numerical targets under the allianceAim to begin structuring the first transaction by the end of 2026
Contract Date11 June 2026
Alliance start dateJune 2026 (scheduled)
Impact on Business PerformanceThrough the collaboration under this MoU, HODL1 aims to secure multiple revenue opportunities. If an individual transaction is concluded or any other matter arises that has a material impact on the Company's performance, HODL1 will disclose it promptly.
Items this document does not state (13)
Alliance partner's net salesAlliance partner's operating incomeNumber of shares acquiredAcquisition priceShareholding ratioOverview of the joint ventureOwnership ratioDispatch of directors and officersContract PeriodShareholding PolicyDate of board resolutionShare Acquisition Date and Payment DateChange in major shareholders

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The reasons the company gives

The company's own explanation, not something inferred from the numbers.

株式会社博報堂キースリー has expertise in business production, project promotion, marketing, and support for the development of Web3 services for companies. HODL1 determined that collaboration would enable it to advance the planning and promotion of digital corporate bond-related businesses, transaction structuring, and post-issuance marketing initiatives in a more concrete manner.

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Notice of Execution of a Basic Agreement on a Business Alliance with 株式会社博報堂キースリー | HODL1,inc. (2345) timely disclosure | Komori