Rebranding as the Bansou SMS messaging service and making its pricing more competitive
First written in FY2024. 2 of 4 entries say "Restated". Latest entry: FY2026.
No other company in this theme has enough history to compare yet.
- FY2026RestatedAnnual report
「The Cloud Solutions Business encompasses mainly SaaS-based services that our group has provided for some time, including the SMS delivery service Bansou SMS and the webmail service for mobile devices Remote Mail.」
Following the rebranding as Bansou SMS, the SMS delivery service continues as one of the principal SaaS-based services in the Cloud Solutions Business. - FY2025RestatedAnnual report
「The SMS Business provides notification services using text messages and was rebranded as Bansou SMS during the current fiscal year. We will pursue further sales expansion with a more accessible and competitive pricing structure than before.」
The company continues to pursue sales expansion through the rebranding as Bansou SMS and a competitive pricing structure. - FY2025-H1Improving AwarenessAnnual report
「In the Cloud Solutions Business, the market for the SMS delivery service Bansou SMS is expanding rapidly as more companies recognize the usefulness of SMS as a communication channel between businesses and individuals, with its high delivery and open rates, for purposes including identity-verification notifications, reminders for utility bills and taxes, and reservation confirmations to address no-shows at restaurants.」
The company describes increased awareness of Bansou SMS and the expansion of its applications. It characterizes this as progress in awareness and market penetration, rather than the rebranding and pricing-structure changes themselves disclosed in the previous fiscal year. - FY2024First statedAnnual report
「The SMS Business provides notification services using text messages and was rebranded as Bansou SMS during the current fiscal year. We will pursue further sales expansion with a more accessible and competitive pricing structure than before.」
The company changed the SMS Business brand name to Bansou SMS and, for the first time, described an initiative to expand sales by adopting an accessible and competitive pricing structure.