Concentrating Sales Efforts on Industries with Significant Operational Improvement Benefits and Developing Reseller Channels
First written in FY2017-Q1. 20 of 31 entries say "Restated". Latest entry: FY2025.
fonfun moved to the "Worse" side of this theme in 2025, 1 year after the typical company in this theme (2024).
1 other company's latest entry also says "Reframed".
- FY2025ReframedAnnual report
「In the DX Solutions business, we will make maximum use of the business foundations and expertise acquired through M&A, actively pursuing deeper penetration of specific industries and business areas and developing new customer segments.」
The focus is shifting from conventional SMS sales initiatives centered on priority industries and distributor development to deeper penetration of industries and business areas and development of customer segments using the business foundations acquired through M&A. - FY2024AdvancedAnnual report
「Awareness in the LP gas industry, which we have been strategically targeting for some time, has become established, and we are seeing positive results from our market strategy to date, with new customer acquisitions continuing to perform well. Going forward, we will accelerate both deeper penetration and horizontal expansion.」
In addition to its conventional focus industries and referral-based sales, the company has confirmed that awareness is becoming established in the LP gas industry and indicated a policy of accelerating both deeper penetration of that industry and horizontal expansion into other industries. - FY2024-Q3RestatedAnnual report
「During the nine months ended 31 December, the number of new customers acquired increased through case-study presentations to companies in the same industries as adopting companies and referrals from existing customers, among other factors, resulting in net sales of ¥235 million and segment profit of ¥37 million.」
The company continues its initiatives to acquire new customers through horizontal expansion of implementation case studies to companies in the same industries and referrals from existing customers. - FY2024-Q2AdvancedAnnual report
「During the cumulative second quarter, revenue was ¥150 million, partly because new customer acquisitions increased through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company states that new customer acquisitions increased through its conventional sales initiatives of presenting case studies to priority industries and obtaining referrals from existing customers. - FY2024-Q1AdvancedAnnual report
「During the cumulative first quarter, although face-to-face sales activities were restricted amid the COVID-19 pandemic, new customer acquisitions grew strongly through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company states that new customer acquisitions grew strongly despite restrictions on face-to-face sales, through its conventional sales initiatives of presenting implementation case studies and obtaining referrals from existing customers. - FY2023RestatedAnnual report
「We will improve sales efficiency by narrowing our sales targets so that limited resources produce greater results, strengthening advertising and promotion to raise awareness, and focusing on sales through distributors. We will also focus sales activities on expanding our share of the LP gas industry.」
The company continues its SMS sales initiatives of narrowing its sales targets, advertising and promotion, distributor sales, and expanding sales channels into the LP gas industry. - FY2023-Q3RestatedAnnual report
「During the cumulative third quarter of the current consolidated fiscal year, despite the impact of COVID-19, the company conducted sales activities to expand its sales channels into the new LP gas industry and worked to expand the market. In addition, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company continues its initiatives to acquire new customers by expanding sales channels into the LP gas industry, presenting implementation case studies, and obtaining referrals from existing customers. - FY2023-Q2RestatedAnnual report
「During the cumulative second quarter of the current consolidated fiscal year, despite the impact of COVID-19, the company conducted sales activities to expand its sales channels into the new LP gas industry and worked to expand the market. In addition, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company continues its initiatives to acquire new customers through the expansion of sales channels into the LP gas industry, presentation of implementation case studies, and referrals from existing customers, as indicated in the previous quarter. - FY2023-Q1AdvancedAnnual report
「During the current consolidated fiscal year, despite the impact of COVID-19, the company conducted sales activities to expand its sales channels into the new LP gas industry and worked to expand the market. In addition, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
In addition to its conventional sales activities based on implementation case studies and referrals from existing customers, the company explicitly identified sales activities to expand its channels into the new LP gas industry. - FY2022RestatedAnnual report
「We will improve sales efficiency by narrowing our sales targets so that limited resources produce greater results, strengthening advertising and promotion to raise awareness, and focusing on sales through distributors. We will pursue customer acquisition through referrals from existing customers and diversify SMS usage patterns by promoting successful cases that improved customers’ sales or operations to companies in the same industries. By raising customer satisfaction, we will increase message volumes and revenue.」
The company continues its initiatives to acquire new customers by narrowing its sales targets, advertising and promotion, distributor sales, referrals from existing customers, and horizontal expansion of successful cases to companies in the same industries. - FY2022-Q3RestatedAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company continues its sales initiatives of relying on implementation case studies and referrals from existing customers to maintain strong new customer acquisitions, although sales activities cannot be conducted as planned due to measures to prevent the spread of COVID-19. - FY2022-Q2New customer acquisition centered on referrals under sales restrictionsAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company states that although sales activities to acquire new customers could not be conducted as planned due to measures to prevent the spread of COVID-19, new customer acquisitions performed well through implementation case studies and referrals from existing customers. - FY2022-Q1New customer acquisition centered on referrals under sales restrictionsAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The company states that although sales activities could not be conducted as planned due to measures to prevent the spread of COVID-19, new customer acquisitions performed well through implementation case studies and referrals from existing customers. - FY2021RestatedAnnual report
「We will improve sales efficiency by narrowing our sales targets so that limited resources produce greater results, strengthening advertising and promotion to raise awareness, and focusing on sales through distributors. We will pursue customer acquisition through referrals from existing customers and diversify SMS usage patterns by promoting successful cases that improved customers’ sales or operations to companies in the same industries. By raising customer satisfaction, we will increase message volumes and revenue.」
The company continues its initiatives to acquire new customers by narrowing its sales targets, advertising and promotion, distributor sales, referrals from existing customers, and horizontal expansion of successful cases to companies in the same industries. - FY2021-Q3Customer acquisition through referrals and advice under sales restrictionsAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers. In addition, advising customers on ways to use SMS suited to their individual needs increased message volumes and led to higher revenue.」
Although sales activities to acquire new customers could not be conducted as planned due to the impact of COVID-19, the company states that new customer acquisitions and message volumes performed well through case studies, referrals from existing customers, and advice on customer-specific usage methods as alternative or supplementary measures. - FY2021-Q2Customer acquisition through referrals and advice under sales restrictionsAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
Although sales activities could not be conducted as planned due to the impact of COVID-19, the company states that new customer acquisitions performed well through case studies and referrals from existing customers as alternative measures. - FY2021-Q1Some restrictions on sales activities and alternative customer acquisitionAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
Although sales activities to acquire new customers could not be conducted as planned due to the impact of COVID-19, the company states that new customer acquisitions performed well through case studies and referrals from existing customers as alternative measures. - FY2020RestatedAnnual report
「The company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its sales initiatives of narrowing its priority industries, presenting implementation case studies, obtaining customer referrals, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2020-Q3RestatedAnnual report
「During the cumulative third quarter of the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its initiatives to acquire new customers by narrowing its priority industries, presenting implementation case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2020-Q2RestatedAnnual report
「During the cumulative second quarter of the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its initiatives to acquire new customers by narrowing its priority industries, presenting implementation case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2020-Q1RestatedAnnual report
「During the cumulative first quarter of the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its initiatives to acquire new customers by narrowing its priority industries, presenting implementation case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2019-Q3RestatedAnnual report
「The company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its initiatives to acquire new customers by narrowing its priority industries, presenting implementation case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2019-Q2RestatedAnnual report
「During the cumulative second quarter of the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its initiatives to acquire new customers by narrowing its priority industries, presenting implementation case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2019-Q1RestatedAnnual report
「During the cumulative first quarter of the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its initiatives to acquire new customers by narrowing its priority industries, presenting implementation case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2018RestatedAnnual report
「During the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The company continues its sales initiatives of focusing on industries where SMS is highly effective, presenting case studies, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them. - FY2018-Q3RestatedAnnual report
「The company will focus its sales efforts on industries where SMS adoption produces substantial operational improvements. To secure sales capacity, it will strengthen its sales team while developing distributors in each priority industry and strengthening collaboration with them.」
The company continues to focus sales efforts on industries where SMS adoption is highly effective, expand the sales team, develop industry-specific distributors and strengthen collaboration with them, and acquire new customers through case studies and referrals from existing customers. - FY2018-Q2RestatedAnnual report
「The company will focus its sales efforts on industries where SMS adoption produces substantial operational improvements. To secure sales capacity, it will strengthen its sales team while developing distributors in each priority industry and strengthening collaboration with them.」
The company continues to focus sales efforts on industries where SMS adoption is highly effective, expand the sales team, and develop industry-specific distributors and strengthen collaboration with them. It also cites case studies presented to companies in the same industries as existing users and referrals from existing customers. - FY2018-Q1RestatedAnnual report
「The company will focus its sales efforts on industries where SMS adoption produces substantial operational improvements. To secure sales capacity, it will strengthen its sales team while developing distributors in each priority industry and strengthening collaboration with them.」
The company continues to focus sales efforts on industries where SMS adoption is highly effective, expand the sales team, and develop industry-specific distributors and strengthen collaboration with them. It also identifies case studies and referrals from existing customers as measures to acquire new customers. - FY2017-Q3RestatedAnnual report
「The company will focus its sales efforts on industries where SMS adoption produces substantial operational improvements. To secure sales capacity, it will strengthen its sales team while developing distributors in each priority industry and strengthening collaboration with them.」
The company continues to pursue a focused sales effort in industries where SMS adoption is highly effective, expansion of the sales team, and development of industry-specific distributors and stronger collaboration with them. - FY2017-Q2RestatedAnnual report
「The company will focus its sales efforts on industries where SMS adoption produces substantial operational improvements. To secure sales capacity, it will strengthen its sales team while developing distributors in each priority industry and strengthening collaboration with them.」
The company continues to pursue as initiatives a focused sales effort in selected industries, expansion of the sales team, and development of industry-specific distributors and stronger collaboration with them. It also states that it worked to acquire new customers through case studies presented to companies in the same industries as existing users and referrals from existing customers. - FY2017-Q1First statedAnnual report
「The company will focus its sales efforts on industries where SMS adoption produces substantial operational improvements. To secure sales capacity, it will strengthen its sales team while developing distributors in each priority industry and strengthening collaboration with them.」
The company has identified as initiatives the selective focus on industries where SMS adoption is highly effective, expansion of the sales team, and development of industry-specific distributors.