Churn Prevention and Message-Sending Support Services in the SMS Business
First written in FY2019-Q1. 5 of 11 entries say "Restated". Latest entry: FY2023-Q1.
0 other companies' latest entry also says "Dropped".
- FY2023-Q1DroppedAnnual report
「During the current consolidated fiscal year, despite the impact of COVID-19, the company conducted sales activities to expand its sales channels into the new LP gas industry and worked to expand the market. In addition, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
This quarterly report contains no identifiable description of the previous cancellation-prevention measures, SMS message-sending support service, or advice on usage methods tailored to individual customers. Instead, it focuses primarily on initiatives to develop new industries and acquire customers through referrals. - FY2022ReframedAnnual report
「We will improve sales efficiency by narrowing our sales targets so that substantial results can be achieved with limited resources, strengthening advertising and promotion to raise awareness, and focusing on sales through distributors. We will pursue customer acquisition through referrals from existing customers and diversify SMS usage patterns by promoting success stories, in which we helped customers increase sales or improve operations, to companies in the same industries. By increasing customer satisfaction, we will increase the number of messages sent and raise revenue. We will also actively expand sales of high-margin solutions, such as the Questionnaire Tsunagu-kun and safety confirmation services, to improve profits.」
The description has expanded from the previous explanation of advising customers on SMS usage and supporting message sending to a combination of measures including narrowing sales targets, extending successful case studies across industries, improving customer satisfaction, and expanding sales of high-margin products. - FY2022-Q3RestatedAnnual report
「By advising customers on how to use SMS in ways suited to their individual challenges, we are increasing the number of messages sent and driving higher revenue. At the same time, we are working to reduce costs.」
Advice on how individual customers can use SMS and cost-reduction efforts, which were not explicitly mentioned in the previous quarter, are described again, with the company explaining that they led to increases in the number of messages sent and revenue. - FY2022-Q1DroppedAnnual report
「To help prevent the spread of COVID-19, sales activities to acquire new customers could not be conducted as planned. However, new customer acquisitions continued to perform well through case studies presented to companies in the same industries as existing users and referrals from existing customers.」
The measures previously described to prevent cancellations by encouraging continued use, the service supporting SMS message sending, and advice on usage methods tailored to individual customers are not explicitly mentioned in this quarterly report. - FY2021RestatedAnnual report
「By advising customers on how to use SMS in ways suited to their individual challenges, we are increasing the number of messages sent and driving higher revenue. At the same time, we are working to reduce costs.」
The company continues efforts to increase the number of messages sent and revenue by advising customers on how to use SMS, as well as efforts to reduce costs. - FY2021-Q3RestatedAnnual report
「By advising customers on how to use SMS in ways suited to their individual challenges, we are increasing the number of messages sent and driving higher revenue. At the same time, we are working to reduce costs.」
The company states that it continues to advise customers on usage methods suited to their individual challenges in connection with SMS message-sending support, contributing to increases in the number of messages sent and revenue. It is also continuing efforts to reduce costs. - FY2021-Q2ReframedAnnual report
「By advising customers on how to use SMS in ways suited to their individual challenges, we are increasing the number of messages sent and driving higher revenue. At the same time, we are working to reduce costs.」
The description has changed from providing a conventional SMS message-sending support service to advising customers on usage methods suited to their individual challenges, which has led to increases in the number of messages sent and revenue. - FY2020-Q3DroppedAnnual report
「During the cumulative third quarter of the current consolidated fiscal year, the company worked to acquire new customers by narrowing the industries targeted for sales efforts, presenting case studies to companies in the same industries as existing users, obtaining referrals from existing customers, exhibiting at trade shows, and developing new distributors and strengthening collaboration with them.」
The initiatives described in previous filings to prevent the increase in cancellations by encouraging continued use, as well as the SMS message-sending support service, are not explicitly mentioned in this filing's description of measures for the SMS business; instead, initiatives to acquire new customers and business performance results are described. - FY2019-Q3RestatedAnnual report
「① Strengthening measures to encourage continued use As cancellations have been increasing, we will strengthen measures to encourage continued use and prevent cancellations. We will provide a service to help customers send SMS messages when they want to do so but give up because it is time-consuming.」
The company continues to pursue measures to prevent cancellations in the SMS business and provide a service supporting message-sending operations. - FY2019-Q2RestatedAnnual report
「As cancellations have been increasing, we will strengthen measures to encourage continued use and prevent cancellations. We will provide a service to help customers send SMS messages when they want to do so but give up because it is time-consuming.」
The company continues to pursue measures to prevent cancellations in the SMS business and provide a service supporting message-sending operations. - FY2019-Q1First statedAnnual report
「As cancellations have been increasing, we will strengthen measures to encourage continued use and prevent cancellations. We will provide a service to help customers send SMS messages when they want to do so but give up because it is time-consuming.」
To secure profits in the SMS business, the company has presented measures to prevent the increase in cancellations by encouraging continued use, along with a service supporting message-sending operations, as new specific initiatives.