Transforming Sales Through Customer-Oriented Marketing and Account Plans
First written in FY2016. 4 of 8 entries say "Restated". Latest entry: 2026-04-23.
1 other company's latest entry also says "Advanced".
- FY2025ReframedAnnual report
「③ Strengthening the customer base: To increase the proportion of end users, we will expand the end-user community through proactive provision of information and proposal activities for existing customers, co-creation activities with alliance partners, and cross-selling and upselling activities making full use of CC-Dash.」
The new medium-term management plan organizes the previous efforts to strengthen proposals through customer-focused marketing and account plans into a framework for strengthening the customer base, comprising an increased end-user ratio, co-creation with alliance partners, and cross-selling and upselling using CC-Dash. - FY2020RestatedAnnual report
「Through customer-focused marketing, we will identify customers' latent needs and strengthen our ability to make proposals with a competitive advantage, thereby building relationships of trust as a partner capable of providing customers with appropriate recommendations.」
The company continues to pursue its policy of transforming sales through customer-focused marketing, identification of latent needs and stronger proposal capabilities. - FY2019RestatedAnnual report
「Through customer-focused marketing, we will identify customers' latent needs and strengthen our ability to make proposals with a competitive advantage, thereby building relationships of trust as a partner capable of providing customers with appropriate recommendations.」
The company continues to pursue its policy of transforming sales through customer-focused marketing, identification of latent needs and stronger proposal capabilities. - FY2018RestatedAnnual report
「Through customer-focused marketing, we will identify customers' latent needs and strengthen our ability to make proposals with a competitive advantage, thereby building relationships of trust as a partner capable of providing customers with appropriate recommendations.」
The company continues to pursue its policy of transforming sales through customer-focused marketing, identification of latent needs and stronger proposal capabilities. - FY2017RestatedAnnual report
「Through customer-focused marketing, we will identify customers' latent needs and strengthen our ability to make proposals with a competitive advantage, thereby building relationships of trust as a partner capable of providing customers with appropriate recommendations.」
The company reiterates customer-focused marketing, identification of latent needs and stronger proposal capabilities as its policy for transforming sales. - FY2016First statedAnnual report
「To pursue customer-focused marketing, we will establish a marketing promotion department and step up promotional activities. We will also prepare account plans for individual customers and develop proposals tailored to their characteristics and specific needs.」
The company identifies the establishment of a dedicated department, promotional activities and account plans for individual customers as methods of transforming sales.