Komori
Fujiya (2211) · InitiativeFirst stated

Advertising Christmas products through video-streaming services

First written in FY2019. . Latest entry: FY2019.

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Seasonal Product Advertising and Promotion Using Video Streaming ServicesA theme 1 companies write about · 0 as a headwind · 1 as a tailwind

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  1. FY2019First statedAnnual report

    「さらに楽天スーパーポイントに切り替えた店舗のポイントサービスや動画配信サービスを活用したクリスマス製品の広告宣伝等により、若年層をはじめとする新規顧客の獲得をはかり、徐々に効果が出てきております。」

    若年層を含む新規顧客獲得の手段として、動画配信サービスを活用したクリスマス製品の広告宣伝を開始している。
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