Komori
Hakuten (2173) · InitiativeFirst stated

Researching Experiential Value through the Experience Marketing Lab

First written in FY2020. . Latest entry: FY2020.

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Establishment of an Experiential Value Research LabA theme 1 companies write about · 0 as a headwind · 1 as a tailwind

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  1. FY2020First statedAnnual report

    「体験価値に関連する各種調査・研究等を実施するExperience Marketing Labの設立」

    体験価値に関する調査・研究を行うExperience Marketing Labの設立を、新たなサービス開発・価値再設計の具体策として初めて明示している。
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