Worth reading
61In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Mixed performance
Direction inferred from the company’s description.Scale
19
億円（FY25売上高目標の上方修正幅）Wording
Conditional
How definitive the wording is.Items stated in the management plan
Annual updateNet Sales+10.0%
基準 19Target20.9Hundreds of millions of yen
Operating profit+3.6%
基準 1.4Target1.5Hundreds of millions of yen
Net income for the current fiscal year-99.0%
基準 980Target10.1Hundreds of millions of yen
Each line is the climb from the baseline the document states to the target it sets. The slope is scaled against the largest climb in this document. The increase shown by the dotted line is calculated from the two reported figures because the company did not provide the amount of growth.
ROE target直近実績：33.3％（FY24）ROE is the percentage of profit generated from money provided by shareholders.
What happened to the previous planFY23計画：売上高110.0億円、営業利益4.0億円、純利益2.5億円／FY24計画：売上高170.0億円、営業利益12.0億円、純利益8.2億円 → FY23実績：売上高131.3億円、営業利益10.2億円、純利益6.7億円／FY24実績：売上高188.4億円、営業利益13.9億円、純利益9.9億円+10.8%Calculated from the two disclosed figures
Investment amount by sectorField 人材の獲得・開発 / Amount Not disclosed, Field Strengthening management infrastructure / Amount Not disclosed, Field 事業効率化や拡大のための投資 / Amount Not disclosed, Field Sustainability Promotion / Amount Not disclosed, Field Strengthening the Financial Base / Amount Not disclosed
Statements about the use of capital
Payout ratio / DOE policy配当性向30.0％（年間）を目処に安定的に実施。対象期間は～FY25の中期経営計画期間。The payout ratio is the proportion of profit paid out as dividends, while DOE is the ratio of dividends to net assets.
Key initiatives
01Business Unit Strategy
02体験価値の追求
03体験の価値を証明する取り組み 1
04体験の価値を証明する取り組み 2
05サステナブルなイベントへの取り組み
06Improving Business Efficiency
07マーケティング戦略・BPR戦略
08人材開発戦略
09Management Foundation Strategy
Non-financial targetsIndicator name Number of employees / Target value 580名（従来600名） / Timing FY25
Size of the Target MarketMarket 広告業界イベント領域市場（イベント・展示・映像ほか） / Scale 3,845億円 / As of FY2023 results / Source 電通『日本の広告費』, Market Internet advertising market / Scale 3兆3,330億円 / As of FY2023 results / Source 電通『日本の広告費』, Market ディスプレイ業市場（商環境領域） / Scale 1兆4,100億円 / As of 2023年度予測 / Source 株式会社矢野経済研究所『ディスプレイ業の市場に関する調査（2023年）』
Risks identified by the company
景気動向に関するリスク
品質・安全管理に関するリスク
Risk associated with securing and developing human resources
災害・感染症等に関するリスク
Reason for revision or withdrawal
FY23・FY24と中期経営計画を上回る着地。FY25は中期経営計画を上方修正し成長を促進。市場環境や成長戦略を最新の状況へ更新し、より分かりやすい表現及び構成へ改訂。
| Item | Details |
|---|---|
| Plan name | FY25 中期経営計画 |
| Plan period | FY23～FY25（FY25（2025年12月期）まで） |
| Progress against the plan | Annual update |
| Sales Target | ¥19.0 billion → ¥20.9 billion |
| Operating profit target | ¥1.4 billion → ¥1.45 billion |
| Net income target | ¥980 million → 10.1億円 |
| ROE target | 直近実績：33.3％（FY24） |
| Payout ratio / DOE policy | 配当性向30.0％（年間）を目処に安定的に実施。対象期間は～FY25の中期経営計画期間。 |
| Investment amount by sector | Field 人材の獲得・開発 / Amount Not disclosed, Field Strengthening management infrastructure / Amount Not disclosed, Field 事業効率化や拡大のための投資 / Amount Not disclosed, Field Sustainability Promotion / Amount Not disclosed, Field Strengthening the Financial Base / Amount Not disclosed |
| Non-financial targets | Indicator name Number of employees / Target value 580名（従来600名） / Timing FY25 |
| Key initiatives | Business Unit Strategy, 体験価値の追求, 体験の価値を証明する取り組み 1, 体験の価値を証明する取り組み 2, サステナブルなイベントへの取り組み, Improving Business Efficiency, マーケティング戦略・BPR戦略, 人材開発戦略, Management Foundation Strategy |
| Results under the previous plan | FY23計画：売上高110.0億円、営業利益4.0億円、純利益2.5億円／FY24計画：売上高170.0億円、営業利益12.0億円、純利益8.2億円 → FY23実績：売上高131.3億円、営業利益10.2億円、純利益6.7億円／FY24実績：売上高188.4億円、営業利益13.9億円、純利益9.9億円 |
| Reason for revision or withdrawal | FY23・FY24と中期経営計画を上回る着地。FY25は中期経営計画を上方修正し成長を促進。市場環境や成長戦略を最新の状況へ更新し、より分かりやすい表現及び構成へ改訂。 |
| Size of the Target Market | Market 広告業界イベント領域市場（イベント・展示・映像ほか） / Scale 3,845億円 / As of FY2023 results / Source 電通『日本の広告費』, Market Internet advertising market / Scale 3兆3,330億円 / As of FY2023 results / Source 電通『日本の広告費』, Market ディスプレイ業市場（商環境領域） / Scale 1兆4,100億円 / As of 2023年度予測 / Source 株式会社矢野経済研究所『ディスプレイ業の市場に関する調査（2023年）』 |
| Risks identified | 景気動向に関するリスク, 品質・安全管理に関するリスク, Risk associated with securing and developing human resources, 災害・感染症等に関するリスク |
Items this document does not state (10)
Operating profit margin targetROIC targetTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceTotal investment planSegment targetPlan assumptionsDate of board resolutionPublication date
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.FY23・FY24が中期経営計画を上回って着地したことを示したうえで、FY25は計画を上方修正し成長を促進するとしています。また、市場環境や成長戦略を最新の状況に更新し、表現・構成を分かりやすく改訂したとしています。
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.