Developing sales promotion support, recruitment media and government-related businesses into the next core business pillar over 3 years
First written in FY2017. 2 of 3 entries say "Softened", first in FY2018. Latest entry: FY2019.
Chiikishinbunsha moved to the "Worse" side of this theme in 2018, 6 years before the typical company in this theme (2024).
5 other companies' latest entry also says "Softened".
- FY2019SoftenedAnnual report
「To achieve this, we will actively develop government-related and other new businesses as new core revenue businesses, centered on the Business Development Office and SP Sales Department of Regional News, Inc., by making maximum use of the resources held by our group.」
The policy of developing new businesses as core revenue businesses remains unchanged, but the specific period of “the three years from the fiscal year ending August 2018” and the previously stated list of targets, namely sales promotion support, recruitment media and government-related businesses, are not repeated, making the targets and timeframe less specific. - FY2018SoftenedAnnual report
「To achieve this, as new pillars of revenue, we will actively develop government-related and other new businesses by making maximum use of the resources held by our group, centered on 地域新聞社’s Business Development Office.」
The policy of developing new core revenue businesses remains unchanged, but the specific period of “the three years from the fiscal year ending August 2018” and the listed targets of sales promotion support, recruitment media and government-related businesses, as previously stated, are not specified this time. - FY2017First statedAnnual report
「Over the three years from the fiscal year ending August 2018, we will work to develop not only our existing newspaper publishing and flyer distribution businesses, but also our sales promotion support, recruitment media and government-related businesses, among others, as our next core businesses. By concentrating capable personnel in these businesses, creating publications that are more widely appreciated, and expanding transactions with national clients (Note) and individual customers, we believe our net sales and ordinary profit margin on net sales will improve.」
For the three years from the fiscal year ending August 2018, the company set a plan for the first time to develop its sales promotion support, recruitment media and government-related businesses, among others, as its next core businesses, using the concentration of personnel, publication development and customer acquisition as means to that end.