Fiscal year 46 theme: “Fueki Ryuko” and ABCX
First written in FY2023. 1 of 2 entries say "Restated". Latest entry: FY2024-Q1.
No other company in this theme has enough history to compare yet.
- FY2024-Q1RestatedAnnual report
「The Group has established “Fueki Ryuko” as its management theme for the current fiscal year, fiscal year 46. To achieve its management philosophy, which has remained unchanged since the Company's founding, it will pursue the slogan “ABCX”: (A, Advertising) evolving free-media advertising through DX-based measurement and analysis of advertising effectiveness; (B, Business) deepening the Group's business model centered on leaflet-distribution free media; (C, Chuko and Regional) revitalizing regional economies and resolving local issues by accumulating Chuko Group's proprietary know-how and developing human resources; and (X, transformation) driving continuous transformation.」
The Group continues to promote the fiscal year 46 theme “Fueki Ryuko” and ABCX, advancing advertising-effectiveness measurement, business-model development, the accumulation of proprietary know-how and human-resource development, and continuous transformation. - FY2023First statedAnnual report
「Under its management theme for the next fiscal year, fiscal year 46, “Fueki Ryuko,” the Group will pursue the slogan “ABCX” (Advertising, Business, Chuko & Regional, and X/transformation) through (A) the evolution of free-media advertising methods using DX-based measurement and analysis of advertising effectiveness, (B) the deepening of the Group's business model centered on leaflet-distribution free media, and (C) the revitalization of regional economies and resolution of local issues through employees acquiring and applying proprietary know-how.」
The theme was updated from fiscal year 45's “Break Through the DX Era!” to “Fueki Ryuko” and “ABCX” for fiscal year 46, with advertising-effectiveness measurement, business-model development and use of employee know-how presented as the 3 main pillars.