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Changes in Officers2120LIFULL Co.,Ltd.Information and Communications, Services and Others

Notice Regarding Organizational Changes and Changes in Executive Officer Assignments

Effective 1 October 2026, the company will establish the AI Business Support Platform Business Division, integrating AI-related functions, and the New Business Preparation Office. In connection with this, the responsibilities of 3 executive officers will change, and Masuo Keigo (増尾 圭悟) will be appointed as a new executive officer.

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Who is moving to which position

Resolved 11 September 2026

Incoming appointee

1 item
Scheduled Appointment Date1 October 2026
Masuo Keigo (増尾 圭悟)
Previous positionDeputy Head of the Product Planning Department, LIFULL HOME’S Business Division
New positionExecutive Officer (newly appointed), Head of the New Business Preparation Office and Head of Product Planning 2, LIFULL HOME’S Business Division
Reason for change

To improve the efficiency of the company's business operations and maximise the value provided to customers through the use of AI technology. The company also aims to build a new earnings base to support medium- to long-term growth and explore new business opportunities.

Details of organizational changes

The company will integrate and reorganise internal related functions, including the HR Solutions Business Department under the direct supervision of the President, into the AI Innovation Division and establish the AI Business Support Platform Business Division. It will also establish the New Business Preparation Office under the direct supervision of the President.

Who is moving to which position
ItemDetails
Resolution date11 September 2026
Scheduled Appointment Date1 October 2026
Name of appointeeMasuo Keigo (増尾 圭悟)
Appointee's new positionExecutive Officer (newly appointed), Head of the New Business Preparation Office and Head of Product Planning 2, LIFULL HOME’S Business Division
Appointee's previous positionDeputy Head of the Product Planning Department, LIFULL HOME’S Business Division
Reason for changeTo improve the efficiency of the company's business operations and maximise the value provided to customers through the use of AI technology. The company also aims to build a new earnings base to support medium- to long-term growth and explore new business opportunities.
Details of organizational changesThe company will integrate and reorganise internal related functions, including the HR Solutions Business Department under the direct supervision of the President, into the AI Innovation Division and establish the AI Business Support Platform Business Division. It will also establish the New Business Preparation Office under the direct supervision of the President.
Items this document does not state (14)
Date of departureAppointee's date of birthYear the appointee joined the CompanyNumber of shares held by the appointeeName of departing officerFormer position of departing officerNew position of departing officerReason for departureWhether the incumbent will remain in officeReasons for appointmentNumber of directors after the changeFiling as an independent officerChange in Corporate Governance StructureSubject to Approval by the General Meeting of Shareholders

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

The objectives are to improve the efficiency of business operations and maximise the value provided to customers through the use of AI technology, build a new earnings base to support medium- to long-term growth, and explore new business opportunities.

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Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
Notice Regarding Organizational Changes and Changes in Executive Officer Assignments | LIFULL Co.,Ltd. (2120) timely disclosure | Komori