Announced details
Base makeup and priming beauty care before makeup application
WinC is a consolidated subsidiary of MUSCAT GROUP. Igari Shinobu produces whomee.
SIX GALLERY HARAJUKU (6-32-1 Jingumae, Shibuya-ku, Tokyo)
Smooth Skin Base: manufacturer’s suggested retail price ¥2,700 (¥2,970 including tax)
Illuminate Kira Base: manufacturer’s suggested retail price ¥1,900 (¥2,090 including tax)
Milk Foundation: manufacturer’s suggested retail price ¥2,900 (¥3,190 including tax)
Kira Base Oil: manufacturer’s suggested retail price ¥3,500 (¥3,850 including tax)
The company does not address Contract Value / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | whomee Smooth Skin Base, whomee Illuminate Kira Base, whomee Milk Foundation, whomee Kira Base Oil |
| Relationship with the Company | WinC is a consolidated subsidiary of MUSCAT GROUP. Igari Shinobu produces whomee. |
| Offering price | Smooth Skin Base: manufacturer’s suggested retail price ¥2,700 (¥2,970 including tax), Illuminate Kira Base: manufacturer’s suggested retail price ¥1,900 (¥2,090 including tax), Milk Foundation: manufacturer’s suggested retail price ¥2,900 (¥3,190 including tax), Kira Base Oil: manufacturer’s suggested retail price ¥3,500 (¥3,850 including tax) |
| Launch date | Smooth Skin Base, Illuminate Kira Base and Milk Foundation: 21 August 2026 (scheduled), Kira Base Oil: 1 October 2026 (scheduled) |
| Applicable area | Base makeup and priming beauty care before makeup application |
| Location | SIX GALLERY HARAJUKU (6-32-1 Jingumae, Shibuya-ku, Tokyo) |
Items this document does not state (12)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To propose a new approach to base makeup that naturally draws out an individual’s distinctive impression and mood through a balance of light and color, rather than concealing skin concerns.