Strengthening consultative sales of domestically produced culture media for bacterial testing

「In Japan's bacterial testing market, culture media for bacterial testing used in industrial sectors such as pharmaceuticals, food and cosmetics are seeing demand shift from imported products, whose supply is unstable and prices rise periodically, to domestically produced products. We will therefore strengthen proposal-based sales by leveraging the advantages of domestic production.」

「In the industrial bacterial testing market, including pharmaceutical companies, the market share of our Group's products, which offer lower prices and stable supply than competing imported products, is expanding.」

「In the industrial sector, including pharmaceutical companies, prices of competing imported bacterial testing products from overseas have increased against a backdrop including the weaker yen. Our decision to hold prices steady to expand market share paid off, resulting in an increase in sales volume of our products.」

「As there is demand to switch from imported products, whose supply is unstable and prices rise periodically, to domestically produced products, we will strengthen proposal-based sales by leveraging the advantages of domestic production.」