Announced details
Awards in 6 categories in total (1 GOLD, 3 SILVER and 2 BRONZE)
株式会社マテリアル served as the PR agency for both projects.
The Tokyo Metropolitan Government is a local government. This document does not provide Ajinomoto's location, representative, business activities or other details.
Spikes Asia 2026（CHEER SIGNS：Gold Design / Innovation、Silver PR、Bronze Entertainment；VOICE OF FOOD：Silver Audio & Radio、Bronze Audio & Radio）
Spikes Asia
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
Official Spikes Asia website (https://www.spikes.asia/)
| Item | Details |
|---|---|
| Names of Products / Services Covered | CHEER SIGNS, VOICE OF FOOD |
| Counterparty | Tokyo Metropolitan Government, 味の素 |
| Counterparty overview | The Tokyo Metropolitan Government is a local government. This document does not provide Ajinomoto's location, representative, business activities or other details. |
| Relationship with the Company | 株式会社マテリアル served as the PR agency for both projects. |
| Applicable area | Corporate communications, Marketing communications, Advertising and PR |
| Award/certification name | Spikes Asia 2026（CHEER SIGNS：Gold Design / Innovation、Silver PR、Bronze Entertainment；VOICE OF FOOD：Silver Audio & Radio、Bronze Audio & Radio） |
| Awarding / certifying body | Spikes Asia |
| Quantitative Effects | Awards in 6 categories in total (1 GOLD, 3 SILVER and 2 BRONZE) |
| Source | Official Spikes Asia website (https://www.spikes.asia/) |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The company stated that the awards would help strengthen its planning capabilities based on PR thinking and its execution capabilities for achieving media exposure, thereby contributing to the resolution of clients' business challenges and stronger relationships with society.