Establishment of a New Service Model for Yakiniku Deluxe
First written in FY2023. 1 of 3 entries say "Advanced", first in FY2024. Latest entry: FY2025.
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- FY2025ReframedAnnual report
「Yakiniku Deluxe (Konan) was relaunched as Yakiniku Marui Se肉ten (Konan) and closed in January 2026, marking the start of operations under the Yakiniku Marui Se肉ten format.」
Yakiniku Deluxe changed its format and brand to Yakiniku Marui Se肉ten and subsequently closed in January 2026. - FY2024AdvancedAnnual report
「July 2024 Yakiniku Deluxe (Konan) was relaunched as Yakiniku Marui Se肉ten (Konan), marking the start of operations under the Yakiniku Marui Se肉ten format.」
Yakiniku Deluxe was relaunched as Yakiniku Marui Se肉ten and deployed as a new yakiniku service model featuring direct operation by a meat wholesaler, touch-panel ordering and express serving lanes. - FY2023First statedAnnual report
「We are developing Yakiniku Deluxe as a completely new service model unlike anything we have offered before, leveraging our small-format-store expertise in kitchen layouts, food-supply routes and product selection, together with further digital transformation, and aiming to establish the business.」
The company is targeting customers and properties different from those of the alcohol-focused formats affected by COVID-19, combining DX, kitchen expertise and food-procurement capabilities.